By Adnews Staff
Yahoo Canada has signed a content agreement with Fifty-Plus.Net International. The Yahoo Canada Lifestyle section will now contain content from 50Plus.com, including heath, money, travel, arts and entertainment stories aimed at Canadians over the age of 50. "Yahoo! Canada has seen a significant surge in online activity among Canadians approaching retirement," said Iain Wilson of Yahoo Canada. "We've also been hearing from more and more advertisers looking for ways to make a more meaningful connection with Zoomers online. Our arrangement with 50Plus.com will bring fresh content to many of our Canadian channels while helping to bridge the age-relevant information gap that many bandwidth-boomers are craving, making Yahoo Canada the natural starting point for this generation."