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Casino Rama breaks new campaign

Casino Rama of Orillia, ON has begun a new television campaign. The initiative, developed by Marshall Fenn Communications of Toronto, consists of three commercials depicting people who lose the thread of a conversation while recalling a trip to the casino. The first ad is set on a dock, the second at a garage sale and the third at a car repair shop. "The music they hear in their daydream is a metaphor for the excitement that started for them at Casino Rama," said Oren Switzer-Tal, account director at Marshall Fenn.

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