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Captivate Network joins Out-of-Home-Marketing Association of Canada

Captivate Network of Toronto has joined the Out-of-Home-Marketing Association of Canada. The company will have a seat on the organization's board along with its other members Astral Media Outdoor, CBS Outdoor, NewAd, Pattison Outdoor and Zoom Media. The organization acts as a source of information on out-of-home advertising and works to raise awareness of the media among advertisers and agencies. Captivate operates an inventory of approximately 1,300 video screens in the elevators of Canadian office buildings. "We look forward to working with the organization and its members to establish a stronger voice for the digital out-of-home industry in Canada," said Mike DiFranza, president of Captivate.

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