Tylenol to be promoted with large brain in Toronto
McNeil Consumer Healthcare will conduct a street promotion on June 15 to mark the 50th anniversary of Tylenol in Canada. On that day, a model of a human brain 15 feet on a side will be installed in the courtyard of BCE Place in Toronto. Registered nurses will encourage passers-by to “get inside their heads” to understand what causes headaches. A doctor will conduct media relations about common types of headaches and treatment options.