Brother Canada hires Cossette
Business machine company Brother Canada has appointed Cossette Communication Group its new marketing communication agency. The assignment includes marketing strategy, campaign development, media planning and media buying. “We chose Cossette for their strategic creativity as well as their track record in building national and international brands,” said Luc Godard, corporate director of marketing at Brother Canada. The company’s products include printers, faxes, multifunction machines and electronic labeling devices.