Profit magazine debuts new design
By Adnews Staff
Toronto-based Profit magazine unveiled a new design with its December/January issue. The new look is intended to be bolder and to embody “the enthusiasm and energy entrepreneurs exude every day.” The flow of the magazine has been altered to give readers more entry points, while each section has been given its own branding. New features and more consumer-oriented material have been added to the magazine to make its content more diverse, and additional ways for readers to interact with the publication have been introduced. “The world’s greatest profession is entrepreneur, and entrepreneurs deserve nothing less than a great business magazine dedicated to their unique needs,” said editor and associate publisher Ian Portsmouth. “The editors and designers of Profit re-engineered the magazine with that goal in mind.”