24/7 Canada changes name to 24/7 Real Media
Toronto-based digital marketing firm 24/7 Canada has changed its name to 24/7 Real Media. According to the company, the name change brings the company into alignment with the brand of its US-based parent, also called 24/7 Real Media. The name change is not expected to affect the operation of the firm. In addition, Peter Rehdner has been promoted to general manager of 24/7 Real Media in Canada.