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ODYSSEY JUMPS FOR NEW ADVERTISING AGENCY

Odyssey Time Inc. of Richmond Hill, Ontario, authorized Canadian distributors of Seiko, Pulsar and Lassale products, has announced the appointment of Toronto-based Jump Communications as its agency of record. The account was awarded to Jump without a review. Jump and Odyssey had been working together for the past six months on a project basis. Media plans for this year have not been released, but in 1998 Odyssey used television, outdoor, print media and promotional events to advertise to consumers.

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