MCDONALD'S OLYMPIC CAMPAIGN
By Adnews Staff
McDonald's Restaurants of Canada launched a radio and television campaign last week to promote its Canadian Olympic Association baseball caps. The TV ads feature McDonald's Olympic Ambassadors Silken Laumann and Annie Pelletier. Cossette Communication-Marketing's Montreal and Toronto offices created the campaign. Fifty cents from every dollar is being donated to the Canadian Olympic Association to help the organization send athletes to the 1996 Olympic games.
« Back Next »
Comments
blog comments powered by Disqus