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Pure Protein sponsors Night Race

Nutritional supplement company Pure Protein has signed-on as a sponsor of Night Race, a series of nocturnal running events that will take place in August and September. Participants will compete in 5K and 10K run/walk events in six Canadian cities. Pure Protein will sponsor the "Recharge Zones" at each event, at which racers can sample the company's products.

"The same way that the participants' headlamps will light the way for the run, Pure Protein products help light the way for people to live their best lives and achieve their goals," said Julie-Anne McCallum, director of marketing at Pure Protein Canada. "Pure Protein is about helping provide the fuel that keeps people charging toward achieving their personal best to enjoy life. Pairing that spirit with a fun and unique event like this, which celebrates life, is a great fit."

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