Retail Ecosystems introduces new in-store advertising service
By Adnews Staff
Vancouver-based Retail Ecosystems has launched a new subscription-based service intended to allow retailers to run high-definition video advertising in their stores. Subscribers to the service can install single or multiple videos in various store departments. "Engaging in-store media displays reinforce the value of a retailer's brand and they're perfect for increasing sales," said company CEO Roger Graham. "Digital displays are everywhere in major retail hubs like Manhattan and Los Angeles, and you're seeing Walmart, Target and the big brands adopting in-store digital advertising because customers pay attention and spend more."
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