KODAK HIRES KETCHUM
By Adnews Staff
Kodak Canada has retained Ketchum Public Relations as its agency of record. This is part of a global alignment of the company's public relations with Ketchum, which is Eastman Kodak's agency of record. Toronto-based Ketchum, which was hired without a review, will provided media relations for all Kodak product divisions. Previously public relations for Kodak Canada were handled by Hunter Lavigne Communications of Aurora, ON.
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