MDC BUYS STAKE IN MINNEAPOLIS AGENCY
By Adnews Staff
MDC Partners of Toronto has acquired a minority stake in mono, a creative agency based in Minneapolis, MN, for an unknown amount. Mono was founded in January 2004 by Michael Hart and Chris Lange, former group creative directors at Fallon. The agency's first client was Sesame Workshop, the producer of Sesame Street. This year MDC has also purchased a 65% interest in the Toronto-based interactive agency henderson bas, a 60% interest in New York agency kirshenbaum bond + partners and a minority equity stake in New York creative agency Cliff Freeman & Partners.
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